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Market research, especially through the use of online surveys, can provide your organization with critical information - product, solution, messaging, and satisfaction. Your organization can benefit from research which results in a report that can be publicly shared or from data that is strictly used internally.
On-line Surveys and Public Report Results

Using on-line survey technology, an extremely effective market research survey can be created, executed, results analyzed and a report created in as little as 4 weeks. The resulting report can then be used:
  • Reward the individuals that responded to the survey
  • Provide interesting and new information to the press
  • Used as collateral for other marketing programs (especially nurturing programs)
  • Planning for product, partner or marketing direction
For instance, KACE recently did a survey focused on software compliance and discovered that nearly 60% of companies believe that are not in software compliance.